GfK Case Study

One recent Cisco programme, among many, enabled sales professionals to gain a deep understanding of the issues facing senior executive customers. The workshop element involved live interactions with actual C-level buyers, having account / call plans critiqued, and customer / peer coaching. This all culminated in the preparation and execution of succinct executive-level value conversations.

In the context of a highly competitive market we helped Aon assess their current capability as a platform to deliver distinctive client experiences. We facilitated executive thought-leadership sessions and ran workshops on ‘Customer Engagement Mastery’, as well as coaching at the executive level.